New research from risk consultancy firm highlights risk from data theft committed by employees. A poll of over 800 senior executives around the world showed that companies for the first time are losing more from the theft of their electronic assets than from physical assets. This was recently revealed by Kroll , a risk consulting firm. The incidents were especially alarming in emerging markets such as China, Colombia, and Brazil — where more than 9 out of 10 businesses report victimization. Most susceptible are firms that deal in information, such as businesses in professional services, media, technology, and finance. Often, according to the respondents, the perpetrators are the company’s own employees. Companies today should closely examine how information is managed within the organization. Appropriate levels of control should be provided, and policies, procedures, and tools need to be implemented to make sure access is carefully controlled and monitored and information is secured. Are you confident that your firm is safe from attack not only from outside the organization but also from within? If not, contact us today to find out how we can help.

Disasters of all kinds could inevitably hit your business at any time. Therefore, in addition to having a backup plan, you should also create and implement a disaster recovery plan to constantly provide you with business security, as well as avoid financial loss and going out of business. Simply put, organizations that suffer data losses generally fail as a consequence. In fact, that statement is based on study by the Department of Trade and Industry, which discovered that 70% of small businesses that experience a major data loss eventually go out of business within 18 months. This statistics shows that a majority of small businesses have failed to protect themselves against a number of problems. According to Ontrack, data loss is due to the following: Human error – 44% of the time System or hardware breakdown – 32% of the time Software malfunction – 14% of the time Computer virus – 7% of the time Site disaster – 3% of the time Data loss is very catastrophic — because your data is critical to your business. To illustrate this, just imagine the outcome if you lost access to your IT systems, including: Client databases Supplier information Financial reports and documents — from invoices to tax records Product catalogs Marketing materials Emails and correspondences Document templates Employee records Like insurance to your business assets, the same idea is applicable to your data. Regardless of its location, your data needs to be constantly protected from every potential danger. The good news is that with a strong disaster recovery plan and an efficient backup solution, you can easily resume business in just minutes or a few hours in most instances. With these crucial things in mind, it’s best to protect your data to secure your business. Ask us how today.

There’s a boom in geolocation platforms these days, and experts are seeing vast potential in the way geolocation can help small and medium sized businesses put themselves on the map. Geolocation is a means through which people can track various locations through their mobile phone devices. Experts see a continued rise in the relevance and effects of geolocation, especially for small and medium-sized businesses who are looking for good but cost-effective ways to put themselves on the proverbial map. “When you’ve expanded the ability to track geolocation data from the 200 to 1,000 large businesses that could previously afford it to 26 million small businesses, you’re bound to see a bunch of creative experiences built around that data,” says Yan-David Erlich, CEO of Morpho, a new geolocation firm. The potential is vast, and there is little to lose. Especially considering the success of geolocation-enabled social network platforms such as Foursquare, putting yourself on the geolocation map might just be more than worth your while. Here are a few tips to get you started: Be a direct part of the community. Create an account, participate, and make yourself (or at least someone to represent your online presence) regularly felt. Customization is always key. Share something unique about your business – don’t make your profile generic and ordinary. You have to stand out, so choose a particular trait of your business you are particularly proud of, or something that sets you apart from the rest. Make sure to utilize as many keywords possible – but only within the bounds of practicality. And don’t forget links to your own website. Know what the competition is up to. There’s nothing wrong with checking out what competitors are doing to establish themselves in the geolocation map. Who knows, you might even learn a thing or two, and then be able to apply improvements and adjustments to your own strategies. If you are looking at taking some concrete steps to establishing yourself and making your presence much more significant, please don’t hesitate to contact us and we’ll be happy to sit down and develop a customized geolocation strategy that works for you. Read the whole article at: http://technology.inc.com/telecom/articles/201007/geolocation.html?partner=newsletter_Technology

Almost every activity involves the use of technology, and almost everyone uses the internet. So, it’s only logical that if you want to go into business and be successful, you should have maximum exposure – and the best exposure that you can have is to make a video and take it online. Pocket Video Cameras are arguably one of the best gizmos out in the market today. Perhaps its appeal lies in being lightweight, portable, and affordable. They are almost as small as a regular cell phone, making it fit easily into one’s pocket. People use pocket video cameras to record just about anything. But did you know that you can earn money with the help of these pocket video cameras? You’re probably thinking – paparazzi. Well, that is a given. Paparazzi earn top dollar for controversial pictures of movie stars, politicians and royalty – but that’s not what we’re talking about here. Why Buy a Pocket Video Camera? If you’re an entrepreneur with a startup business, you’re still probably asking, “Why should I put a video on my website?” Ask yourself this:  how many people have become rich and famous because of YouTube? Without batting an eyelash, you can probably think of at least one celebrity who was discovered this way. The same holds true for small businesses. We live in the hi-tech age. Almost every activity involves the use of technology, and almost everyone uses the internet. It’s only logical that if you want to go into business and be successful, you should have maximum exposure – and the best exposure that you can have is to make a video and take it online. Sure, you can have the best web designer create your website. But plain text and graphics can sometimes be boring, and nothing beats embedding a dynamic video in your site. A Success Story A great example of successfully using a pocket video camera for business is Aquatic Fitness Concepts, a Southern California-based company that fits its 16 foot by 8 foot swim spas into backyards. Potential customers could not figure out how the company could do such a task. According to Paul Roberts of West Coast Marketing, the company that handles marketing for Aquatic Fitness Concepts, “It’s surprisingly easy using a crane, but everyone is terrified of and fascinated by the process. So, John Trzcinka, the owner, has started using his Flip camera to film these crane installations. It’s quite something to see.” Trzcinka posted the video on his company website and potential clients are reassured by the safety and ease of the installation process. This has brought on increased sales for the Aquatic Fitness Concepts. How to Benefit from Using Video Follow these tips for maximizing your use of your pocket video camera for your business: Establish yourself as an expert in your industry. Shoot a short video of yourself giving tips or a how-to tutorial to show how knowledgeable you are about your business. You’ll be surprised at how many people will try to make contact with you. Tell your story. Most people are interested in what goes on behind the scenes. Videos about how a product is made, how a service is done, or how a project progresses are particularly interesting to most audiences. Provide quick feedback to your clients. The pocket video camera is very useful in giving feedback, especially when you want to demonstrate a point to a client. For example, a business development consultant hired to develop a business on a particular site, shoots a video of the site to prove to the client the feasibility of the site. Create real-life testimonials. With your pocket video camera, you can easily take videos of your clients’ testimonials. Because of its small size, customers are less intimated to share their stories on camera. Use videos to enhance your press releases. Pyxl, a marketing firm in Knoxville, Tennessee mails Flip cameras to its clients whenever they have news to share about their companies. They shoot videos with the camera, return the cameras to Pyxl, and the marketing firm edits the videos and embeds them in online press releases and social media releases. One of the most popular pocket video cameras in the market today is the Flip Ultra HD. Priced at $150 to $200, it’s a small investment compared to the revenue that maximum exposure for your business will generate. Its 8 GB of internal memory allows the user to shoot about 2 hours of video. It has rechargeable batteries that you don’t have to remove from the camera when you’re charging. Just connect the camera to the USB port of your computer. You can also use 2 AA alkaline batteries as backups. Fortunately, these days you don’t have to spend a lot of money to get publicity for your business. Just use your handy pocket video camera and you’re all set for success.

Why risk the chance of infection and sickness when you can simply take a few minutes each day to disinfect and clean your workspace? It might be terribly trite, but the saying, “An ounce of prevention is worth a pound of cure” still holds true. Did you know that an average office keyboard and mouse can contain as much as 400 times more germs and bacteria than a toilet seat? That’s pretty disgusting, especially when you start to imagine opening a bag of chips and eating from it – after using your keyboard. Ingesting such dangerous bacteria can cause any number of ailments and illnesses, ranging from mild to seriously life threatening. The good news is that preventing these kinds of health incidents is pretty easy. The solution: regularly cleaning your workspace, especially your keyboard and mouse. Cleaning your workspace and workstation also has the added benefit of making your computer work more efficiently. Dust, dirt, and grime stuck in your keyboard and mouse make them sticky and uncomfortable to use, while de-dusting and cleaning the inside of your CPU enables better ventilation that increases its life span and performance. Cleaning materials don’t cost much (especially when you consider the cost of hospital and medicine bills), and cleaning isn’t all that time consuming – so there’s little reason to put it off. Disinfectant wipes – which can kill about 95 percent of existing bacteria – are available at any grocery store, and you can buy compressed air at most office supply stores to clean the spaces between and under the keys of your keyboard. It takes less than 5 minutes of your time each day. So why risk the chance of infection and sickness when you can simply take a few minutes each day to disinfect and clean your workspace? It might be terribly trite, but the saying, “An ounce of prevention is worth a pound of cure” still holds true.

If you are running a company or a business of your own, you might be asking yourself, “Do I need Managed Services? Is it really worth it considering all the costs?” With the very competitive nature of today’s market, Managing Services may be well worth it. IT problems may be largely minimized or halted even before they occur if you have an IT consultant that constantly monitors your network. With an IT consultant, problems are addressed right away – many times even before they disrupt your operations. But despite this, many companies still tend to shy away from Managed Services. They believe it’s an extra expense that they are better off without, since Managed Services typically involve monthly or annual fees. What companies don’t realize that without Managed Services, they may be spending more than what they thought they save by not signing up. Here are three reasons why you should choose Managed Services: No unplanned expenses – Fixing IT problems will cost you, and more often than not, it’s not a measly cost. You’ll be forced to shell out money unexpectedly so that you can address the problem as soon as possible to minimize the effects on your work. With Managed services, you can allocate your budget accordingly. Lower staffing costs – Filling-in IT staff positions is often expensive, not to mention more tedious, when compared with Managed Services – and remember training costs as well. Managed Services provide you with trained personnel who specialize in managing your network for a much lower cost. Increased operations efficiency – With no network problems occurring, the efficiency of your operations would noticeably increase. You could do more and serve more. Customers would be happy and your employees would be free from frustration. All of this of course leads to higher revenues. So give Managed Services another look – you’ll be glad you did.

Most backup solutions available these days certainly do a good job of backing up your data. However, all backup solutions are not the same, and careful assessment is needed to ensure your backup solution is suitable for your requirements. It’s impossible to have a disaster recovery plan without first having an efficient backup solution. So, the question is:  Is your backup solution truly efficient – or just good enough? Traditionally, backup processes use a tape storage method. But unfortunately, tape has many limitations. Tape-based backup systems involve high costs. This is especially true with large capacity backups. Additional problems include complicated upgrades, degradation over time, and sluggish backup and restoration. Traditional backup procedures only capture a single snapshot of your information each day. This means that if your backup is programmed to occur at 12 midnight, you jeopardize losing the entire next day’s work if disaster strikes. Backing up traditionally requires rigorous manual labor . Someone has to make sure that the proper media is in the drive. Someone has to evaluate the backup results to ensure completeness, as well as periodically execute data restorations. Once the backup is complete, someone has to take it offsite for security purposes. Although some companies are equipped to perform all of these backup-related tasks, most aren’t—and many are unsure whether their backups will be available when needed. However, during the last three to five years, the standard backup method has shifted to digital solutions that provide greater capacity and quicker backup and restoration. Here are some ways that you can improve your backup system: Ensure that every bit of your data is backed up several times per day. Remove the human factor from the backup equation. (This reduces the possibility of error as well as operating costs.) Choose a restoration process that is fast yet flexible, so you can easily re-instate your entire data set or any part of it if needed. Ensure that your system has very little impact on your business operations. It should be transparent to you and your employees that the backups are even taking place (that is, until you need them, of course!). Don’t hesitate to contact us for more details. We can help you put together and manage an efficient backup solution that’s ideal for your specific requirements.

Beware! Someone maybe stealing money from you where you least expect it – your bank! According to the US Federal Bureau of Investigation, online criminals have been getting away with what they estimate to be over $100 million in bank fraud – mostly at the expense of small to midsized businesses. Typically, hackers plant malicious programs known as Trojans into the networks of target companies, which then steal passwords to various online services such as online banking and fund management. Having gained access to these services, these hackers then commit something called ACH or Automatic Clearing House Network Fraud. Typically, they wire money out of their victim’s accounts and into the accounts of money “mules” who help them launder the money for a cut. These funds are then transmitted to the criminal masterminds – who are often located in countries outside the reach of American law enforcement, such as China and Russia. Small and midsized businesses have become a favored target by hackers lately because they often lack the time and resources to put stringent security controls in place. A survey conducted by security vendor Panda Security reveals that of the 1,400 businesses questioned, around 52 percent employed no basic security measures such as Web filtering, while 29 percent lacked anti-spam protection. How can you protect yourself and your business? Make sure you educate employees about the threat and train them in basic security awareness, such as avoiding opening emails and attachments coming from suspicious senders or with suspicious content. Consider beefing up your network security measures – including installing and using updated antivirus software, network firewalls, and web and mail filtering solutions. Too busy? Don’t know how to start? Then perhaps this is a good time to seek out the services of a professional. Call us today to see how we can help protect your business.

In the wrong hands, a stolen laptop can compromise your personal security and the security of your business, not to mention the actual loss of the data. This is why it’s paramount that you guard yourself against laptop theft and put measures in place that guard your data in the event that your laptop gets stolen. A study by security vendor Symantec cites that in the United States alone, someone’s laptop gets stolen every 53 seconds. And of that number, 97 percent of those are never recovered. Besides the obvious loss of your hardware and the inconvenience that brings, experts cite a much more important concern with stolen laptops: the loss of the information you have inside. Saved passwords, sensitive business and personal information – in the wrong hands, a stolen laptop can compromise your personal security and the security of your business, not to mention the actual loss of the data itself. Symantec and the Ponemon Institute, an independent data, information, and security research firm, pegs the average loss from a stolen business laptop to about a whopping $10 million. This is why it’s paramount that you guard yourself against laptop theft and put measures in place to guard your data in the event that your laptop gets stolen. Fortunately, there are several options you can choose from, such as installing a tracking program on your laptop and regularly backing up your data. You can also use more sophisticated passwords and encryption for your computer, making it harder to crack. Some trace programs also include an option to remotely wipe the data on your laptop in case of theft. Both your laptop and the data on it are important business tools, which is why you might want to consider upgrading your security measures to help prevent losses from theft. Please give us a call and we’ll be happy to provide a blueprint of security policy that works for you.

These days, printers have become more than just, well, printers. There are many features and factors to consider in your purchase to make sure the printer you buy is as cost effective as possible. Multi-functionality is one of the most important factors you should consider when buying a printer. With technology moving in leaps and bounds, having a device that just prints out paper won’t cut it anymore. Today’s printers have multiple functions, which make them more versatile. Look for features such as a built in scanner (preferably capable of multiple page scanning), as well as fax and copy options. It’s much more convenient to have everything in a single device, and it saves space too. Another factor to consider is how economical your printer will be to use. One feature that helps reduce costs is called duplex printing, which allows you to print on both sides of the page – saving on paper costs and making your operations much more environment friendly. Make sure that your printer has the option of setting duplex printing as its default mode. Another way to save is by determining which type of printer you need – laser or inkjet. Inkjet printers print slower, but are cheaper to purchase and use. Laser printers print faster and offer better quality output, but are much more expensive to purchase, and the ink cartridges cost a lot more, too. So before buying a printer, it’s essential to determine how you’ll use it first. Also make sure that your printer has the option to print draft and black-only copies for not-so-important documents. When you don’t need professional quality or color prints you should have the option to enable lower quality printing, which will save on ink costs. You should also look into network printing, which lets multiple users print from a single printer. This enables you to monitor ink and paper usage better, and also eliminates the need for multiple printers in the office, saving on purchase, operation, and maintenance costs. An LCD on your printer will also help you diagnose and troubleshoot problems, as well as preview documents that are printing or in the cue. If you are looking for help in buying a new printer for your office, or want to organize your existing printing system to save on costs, please feel free to give us a call so we can discuss options that will meet your particular needs.